Unpacking some of the best tools you can use in your online business.
Free Downloadable Resources
BoldxBoho Canva Pinterest Templates
Pinterest is one of the best tools you can use to market your business and increase your website traffic. Pinterest and blogging are the ultimate SEO power couple to get your website to page 1 of Google. However, everything starts with the pins you create. Set yourself up for success with these 20 free stunning templates.
Ashlyn Writes Email Subject Line Templates
Coming up with a witty one-liner for an email subject line that doesn’t sound like spam is hard. Ashlyn Writes can be considered an OG copywriter in the online space, and she seriously over-delivered with these 42 free plug-and-play templates that you can use on any occasion when emailing your subscribers.
Digitella Co Website Copy Audit Workbook
Would this be a real list of resources if I didn’t include at least one of my own? Shameless plug, but this workbook will walk you through all the necessary steps of auditing your own website copy so your website is better equipped to reach your target audience. Oh, and did I mention you get tons of free SEO tips too?
Paid Downloadable Resources
She Creates Welcome Packet + Investment Guide
Michelle’s She Creates shop has great Canva resources for newer businesses. Her welcome packet and investment guides have helped save me so much time when creating a seamless onboarding experience for my clients.
Station Seven Lead Magnet Toolkit
Create an amazing freebie guide, ebook, workbook, and promotional images for your website and social media with this Station Seven bundle that includes all you’ll ever need to launch a lead magnet successfully.
Shaina Nacion Design Studio Brand Guidelines Template
As a designer, it can be exhausting to create a complete brand identity for your clients and then have to build a presentation for them. This template from one of my clients, Shaina, will save you tons of time and keep you looking good.
Moyo Studio Stock Photos, Mockups + Scene Creators
Moyo Studio has taken over the online space with their amazing Adobe Photoshop mockups and stock photos that help you bring your projects to life in a way that appeals to others and helps you stay on brand with your imagery.
Free Business Tools
Write SEO-ready blog posts with this artificial intelligence tool that helps you pick out keywords, compares your blog posts to competitors, and automates a content brief to help you stay on track as you’re writing educational content for your blog.
File sharing is a key element to my copywriting business. I love Google Drive because I can share files and folders with my clients while also organizing all of my own documents and templates in just one location. You can access presentations and sheets as well.
Create social media graphics and other similar designs (but not your logo) with Canva - a free graphic design software built for those of us who weren’t born with a knack for design. Animate designs, remove backgrounds, and collaborate with others in real-time!
What good is a business without being able to make money? I personally love Stripe for processing payments after resolving one-too-many issues with PayPal. Clients can pay me easily and I can easily access records if need be!
There are lots of Instagram schedulers out there and even more opinions about them, but Facebook Creator Studio is my newest BFF. From your desktop you can schedule regular feed posts, carousel posts, and IGTVs to autopost to your Instagram account!
I hate a messy inbox, so when I was refining my client process, I decided to look for an alternative to email communication. Slack allows me to message clients easily and share links and files from other places without any of the hassle that comes with emailing.
Paid Business Tools
It’s never to early to create a website for your business. I won’t waste any time explaining the benefits of a website, but I will say this — after workin with a number of web builders, Squarespace is my absolute favorite when it comes to ease of use and customization.
Ok hear me out on this one - I actually switched from Flodesk to MailerLite. Unheard of, right? Well, I was able to create nearly identical email newsletters and landing pages on the free version of MailerLite. With the free version, I can segment my audience and create detailed automations!
Along with a client management system, I think it’s super important to have a project management system. I use ClickUp to organize the internal elements of my business such as content ideas, product and service ideas, and to map out workflows to increase my productivity.
I love organization and would not be able to function if I didn’t have a client management system. To do this job, I’ve chosen Dubsado. In Dubsado I can send invoices, contracts, and questionnaires. I can keep track of project details and set a monthly income goal as well!
Amazing People
Whitney is the first brand designer I ever worked with for my own business and I would recommend her to everyone 100 times over. She creates amazingly simple yet intentional designs for both brands and their websites at any stage in business. Check her out and let her know that I sent you!
Shaina is one of my longest standing clients and I’ve had the opportunity to work with her on a variety of projects. She has a genius approach to business that makes her logic easy to follow for all kinds of thinkers and doers. Her course will teach you the methods she’s used for years.
Rebecca has the kindest soul and is always looking out for others. She has created a shop full of resources for other designers that I assure you, you will not regret checking out! She also has a great blog and other free resources for all kinds of business owners. She’s the go-to for packaging design!
